Partnership with Ginx TV

12 Mar 2008 07:01

Blinkx Plc12 March 2008 blinkx Partners with Ginx TV to Bring Users the Best in Video Game Entertainment Get your game on at www.blinkx.com SAN FRANCISCO, CALIF. - March 12, 2008 - blinkx, the world's largest videosearch engine, today announced a partnership with Ginx TV (www.ginx.tv), thefirst international TV channel for mainstream video gaming. High-quality videogame programming is now easily accessible at blinkx.com. Leveraging its uniqueAdHoc platform, blinkx will also place contextually relevant advertising againstthe footage. Established in 2006, Ginx TV provides gamers of every skill and interest levelthe best in video game programming. Available on satellite, cable, broadband andonline, fans can watch what they want, when they want, wherever they want. Fromracing and sports games to fantasy and shoot-'em-ups, Ginx turns games intomainstream entertainment. "The video game industry continues to grow both in popularity and in itsinfluence on pop culture," said Suranga Chandratillake, founder and CEO, blinkx."We're excited to partner with Ginx TV to bring the best gameplay footage tovideo game enthusiasts and casual players around the world." "We treat gamer culture and video games as mainstream entertainment. As ourchannels roll out internationally, blinkx offers our audiences an additionalwindow with which to sample some of the great shows currently on air on GINX,"said Cosmo Spens, Joint managing director, Ginx TV. As the pioneer in video search technology, blinkx has built a reputation as thesmartest way to search new forms of online content such as video. With more than220 partners and 18 million hours of indexed video and audio content, includingfavorite TV moments, news clips, short documentaries, music videos, video blogsand more, blinkx uses advanced speech-recognition technology to deliver resultsthat are more accurate and reliable than standard metadata-based keywordsearches. About blinkx blinkx plc (LSE AIM: BLNX) is the world's most comprehensive video searchengine. Today, blinkx has indexed more than 18 million hours of audio, video,viral and TV content, and made it fully searchable and available on demand.blinkx's founders set out to solve a significant challenge - as TV anduser-generated content on the Web explode, keyword-based search technologiesonly scratch the surface. blinkx's patented search technologies listen to - andeven see - the Web, helping users enjoy a breadth and accuracy of search resultsnot available elsewhere. In addition, blinkx powers the video search for many ofthe world's most frequented sites. blinkx is based in San Francisco and London.More information is available at www.blinkx.com. About Ginx TV Ginx was established in 2006 and in the last 6 months has signed up partners todeliver Ginx in 20 territories. The company is backed by EMCP (UK) Ltd. andSchneider Media Holdings. The company's board is chaired by Peter Einstein(former President of MTV Europe and Showtime Arabia). Ginx is co-managed by UdiShapira (former Director of Programming for Game one Israel) and Cosmo Spens(former Head of Marketing for Cobalt Media). Press Contacts for blinkx:Tim TurpinSparkpr+1 (415) 321 1894tim.turpin@sparkpr.com Clare GaynerBite Communications+44 (0)20 8834 3454Clare.Gayner@bitepr.com Press Contact for Ginx TV:Nivvy Moss+44 (0) 207 096 0469nivi@ginx.tv This information is provided by RNS The company news service from the London Stock Exchange