RTHM.L Regulatory News (RTHM)

6 May 2008 07:03

Blinkx Plc06 May 2008 blinkx Advanced Media Platform Unlocks the Potential of Video Assets for Publishers, Content Owners and Producers Media companies now have a quick and complete solution for video indexing,presentation, monetization and delivery; Portfolio.com, Kiplinger and WallSt.net among first customers SAN FRANCISCO, CALIF. - May 06, 2008 - blinkx, the world's largest and mostadvanced video search engine, today announced the availability of the blinkxAdvanced Media Platform, an unparalleled video content management solution thatleverages blinkx's patented Conceptual Recognition Engine (CoRE) technology toenable media companies to unlock the potential of video assets and maximizetheir monetization. From the digital domain of the Internet and contentmanagement systems, to the offline world, the blinkx Advanced Media Platformsolves the problems inherent in video processing and delivery. In addition,blinkx announced that popular consumer brands such as Kiplinger, WallSt.net andPortfolio.com will soon deploy the blinkx solution. With the proliferation of broadband and access devices, media companies withvideo assets are finding more opportunities to capitalize on their content.However, in order to meet consumer demand, companies must ensure that theircontent is easily searchable, discoverable and presented in a way that enhancesuser satisfaction and consumption. The blinkx Advanced Media Platform simplifiesthis process, enabling media owners to optimize the potential of their videoassets. By automating previously expensive and time-consuming manual tasksacross the video lifecycle, the blinkx Advanced Media Platform empowerspublishers with the ability to determine how their content is discovered,indexed, distributed, presented and consumed. The blinkx Advanced Media Platform enables media companies to: Unlock the Value of Video Assets: blinkx can identify and extract video assetsfrom any storage system or packaging, online or offline. blinkx CoRE then makesit possible for media owners to search, discover and organize these assets basedon their very meaning, and for viewers to access these videos across differentplatforms, languages and formats. Convert Visitors to Viewers: The Advanced Media Platform's SEO componentcaptures new audiences while the advanced search and discovery functionalityengages and retains them. With explicit and implicit user profiling, a contentrecommendation engine and automatic text-to-video linking, search results anddisplay methods are tailored to relevant users, thereby ensuring that the rightcontent reaches the right person and ultimately converting visitors to loyalaudiences. Maximize Monetization: blinkx understands not only how a video is titled andtagged, but the actual content itself. Leveraging blinkx AdHoc, the firstcontextual online video advertising platform, blinkx is able to placecompelling, relevant ads against video content, resulting in higher monetizationfor content owners and a non-disruptive experience for audiences. "The blinkx Advanced Media Platform technology has allowed us to make dynamicrecommendations to users, optimize our search ranking and increase ourvisibility," said Ari Brandt, general manager, Portfolio.com. "With the blinkx Advanced Media Platform, we have found a solution that solvesmany of the problems we've encountered in featuring video content on our Website," said Albert Aimers, CEO, WallSt.net. "We've enhanced the value we canderive from our video assets and we expect to significantly enhance both ourbrand and our users' experience online." "What we've learned over the years, through discussions with media owners bigand small, is that there is a clear need for a scalable solution that addressesthe challenges inherent in managing videos dispersed across different platformsand in various formats," said Suranga Chandratillake, CEO and founder, blinkx. "What we're making available with the blinkx Advanced Media Platform is thetechnology and expertise we've applied to our video search engine, which hasfound, qualified and indexed more than 18 million hours of online TV and video,bundled together as an easy-to-deploy solution that finally enables mediapartners to really, truly organize, distribute and monetize their video assets." For more information on the blinkx Advanced Media Platform, please visitwww.blinkx.com/corporate/advancedMediaPlatform. As the pioneer in video search technology, blinkx has built a reputation as thesmartest way to search new forms of online content such as video. With more than220 partners and 18 million hours of indexed video and audio content, includingfavorite TV moments, news clips, short documentaries, music videos, video blogsand more, blinkx uses advanced speech and visual recognition technologies todeliver results that are more accurate and reliable than standard metadata-basedkeyword searches. About Conde Nast Portfolio.com Portfolio.com is the online counterpart to Conde Nast Portfolio, the newbusiness magazine launched in April 2007. The site provides insight into theday's top business stories, with analysis from bloggers and columnists on adiverse range of business topics, from hedge funds to politics to Hollywood, aswell as editorial content and photography from the magazine. About Kiplinger For eight decades, the Kiplinger organization has led the way in personalfinance and business forecasting. Founded in 1920 by W.M. Kiplinger, the companydeveloped one of the nation's first successful newsletters in modern times. TheKiplinger Letter, launched in 1923, remains the longest continually publishednewsletter in the United States. In 1947, Kiplinger's created the nation's firstpersonal finance magazine. Located in the heart of our nation's capital, theKiplinger editors remain dedicated to delivering sound, unbiased advice for yourfamily and your business in clear, concise language. About WallSt.net WallSt.net (www.wallst.net) is owned and operated by WallStreet Direct, Inc., awholly owned subsidiary of Financial Media Group, Inc. (OTCBB: FNGP;www.financialmediagroupinc.com). The Web site is a leading provider of timelybusiness news, executive interviews, multimedia content, and research tools.Financial Media Group, Inc. also owns my.wallst.net, a financial social networkfor investors, and Financial Filings Corp. (www.financialfilings.com), aprovider of compliance solutions to publicly traded companies. In addition toWallSt.net, WallStreet Direct, Inc. owns and operates WallStRadio(www.wallstradio.com), a business and finance podcast Web site; and WallSt TV(tv.wallst.net), a hub for business and finance video programming. About blinkx blinkx plc (LSE AIM: BLNX) is the world's largest and most advanced video searchengine. Today, blinkx has indexed more than 18 million hours of audio, video,viral and TV content, and made it fully searchable and available on demand.blinkx's founders set out to solve a significant challenge - as TV anduser-generated content on the Web explode, keyword-based search technologiesonly scratch the surface. blinkx's patented search technologies listen to - andeven see - the Web, helping users enjoy a breadth and accuracy of search resultsnot available elsewhere. In addition, blinkx powers the video search for many ofthe world's most frequented sites. blinkx is based in San Francisco and London.More information is available at www.blinkx.com. Press Contacts: Tim TurpinSparkpr+1 (415) 321 1894tim.turpin@sparkpr.com Clare GaynerBite Communications+44 (0)20 8834 3454Clare.Gayner@bitepr.com This information is provided by RNS The company news service from the London Stock Exchange