23 Jul 2014 07:00
23 July 2014
accesso® Technology Group plc
("accesso" or the "Group")
Contract Win
- SEA LIFE Birmingham is the first European venue to deploy entire accesso Passport® Ticketing Suite -
- Contract extends Master Service Agreement with Merlin Entertainments -
accesso® Technology Group plc (AIM: ACSO), the premier technology solutions provider to the global attractions and leisure industry, is pleased to announce it has signed an agreement with SEA LIFE Birmingham, UK to pilot the accesso Passport ticketing solution at the attraction which includes, mobile point of sale for "queue busting"; ticketing point of sale; access control; season pass processing; eCommerce; and group sales.
This contract is an extension of the Master Service Agreement the global technology firm signed in March with Merlin Entertainments, the world's second-largest visitor attractions operator.
With this pilot SEA LIFE Birmingham will become the first attraction in Europe to fully deploy the accesso Passport ticketing suite.
Commenting on the news, Tom Burnet, Chief Executive Officer of accesso said:
"We are looking forward to extending our pilot from eCommerce only at Thorpe Park to a full ticketing installation at SEA LIFE Birmingham. The continued deployment of Accesso's solutions throughout Europe is generating considerable interest from a range of venues and attractions and we look forward to the continued growth within the region."
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For further information, please contact:
accesso Technology Group plc | +44 (0)118 934 7400 |
Tom Burnet, Chief Executive Officer | |
John Alder, Chief Financial Officer | |
FTI Consulting, LLP | +44 (0)20 3727 1000 |
Matt Dixon, Lucy Delaney, Jessica Liebmann | |
Canaccord Genuity Limited | +44 (0)20 7523 8000 |
Simon Bridges, Cameron Duncan, Brendan Gulston | |
Numis Securities Limited | +44 (0)20 7260 1000 |
Etienne Bottari, Simon Willis, Mark Lander |
accesso® Technology Group: about us
accesso (AIM: ACSO) is the premier technology solutions provider to the global attractions and leisure industry. Our patented and award-winning solutions drive increased revenue for attraction operators by significantly improving the most important part of an attraction visit: the guest experience. Our solutions add value to operators at every point in the guest journey:
· We drive attendance
The accesso Passport® ticketing suite is a comprehensive, easy-to-use cloud solution that processes many millions of ticket and season passes every year, enabling operators to maximise up-sell and cross-sell with ease to drive greater revenue.
· We handle payments
Our payment gateway carries level 1 PCI security certification and 24/7 support. It provides the tools, security and support operators need to drive sales and has so far processed more than $5 billion in transactions.
· We take guests out of line
Since 2001 over nine million guests have used the patented accesso LoQueueSM solution to queue less, ride more, enjoy a better experience and increase their in-attraction spend.
· We simplify point-of-sale
We offer a comprehensive point-of-sale solution through software modules that combine ticketing, membership, retail, food/beverage transactions, rentals, credit card processing and many other functions into in a single system eliminating the need for separate systems and databases.
· We increase engagement
accesso enables operators to engage more deeply and profitably with guests: pre-sale, in-attraction or post-visit. Our mobile apps have provided more than 2.75 million people with rich iOS and Android content to better plan their visit, buy their ticket on-the-go and unlock new experiences within an attraction.
Over 400 attractions worldwide currently employ accesso technology - from theme parks, to water parks, cultural attractions and sporting events ski and snow parks. We are proud that our solutions are trusted by the majority of the leading names in the leisure industry, including Six Flags Entertainment, Cedar Fair Entertainment, Merlin Entertainments, International Speedway Corporation, Palace Entertainment, Compagnie des Alpes, and Herschend Family Entertainment.
accesso is a public company, listed on AIM: a market operated by the London Stock Exchange.
For more information visit www.accesso.com.
About Merlin Entertainments plc
MERLIN ENTERTAINMENTS plc is the leading name in location-based, family entertainment. Europe's Number 1 and the world's second-largest visitor attraction operator, Merlin now operates 104 attractions, 10 hotels/3 holiday villages in 22 countries and across 4 continents. The company aims to deliver memorable and rewarding experiences to its almost 60 million visitors worldwide, through its iconic global and local brands, and the commitment and passion of its managers and more than 20,000 + employees.
About SEA LIFE
SEA LIFE is the world's biggest aquarium brand with more than 40 attractions across the Europe, North America and Asia Pacific, all of which are built around their Breed, Rescue and Protect philosophy. They are home to a variety of creatures from shrimps and starfish to seahorses, rays, sharks and seals. SEA LIFE and its sister charity, The SEA LIFE Trust, campaigns tirelessly on a variety of marine conservation issues from over fishing, to banning whale product and sea turtle protection.