Digital boost for Next Fifteen

Public relations consultancy Next Fifteen expects to deliver growth in both revenue and profits for the six months to 31 January 2012 after a particularly strong performance from its digital businesses. The group, which recently completed the acquisition of technology focused PR and consulting business Trademark, added it has made a solid start to the current financial year. "Trademark, based in Munich, has now begun trading as Bite and will help us build a stronger presence in this important market," Next Fifteen said in a statement. Looking ahead the group said the financial year 2012 is set to be another year of growth despite the economic uncertainty impacting clients' businesses and overall marketing spend. The company said it is well placed to meet management expectations with its resilient business portfolio and continued shift away from traditional PR services towards digital marketing and communications activities, for which demand remains strong.