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(Alliance News) - Research and data firm YouGov PLC confirmed on Friday trading is meeting expectations with Data Products in particular doing well.
Results for the six months to January 31 will meet expectations, YouGov said, while it is confident on meeting full-year expectations as well.
During the half, YouGov's Data Products drove the solid performance, with the US and UK doing well in particular. "Good" margins were maintained in Custom Research, YouGov added.
"The group continued to focus on investment in technology, platforms, support functions and key markets, to support scaling. The group's recent acquisition of SMG Insight, now YouGov Sport, delivered strong results ahead of plan," said the company.
The SMG Insight deal was first announced in May 2018. It did not pay the first of two equal tranches, the two of which total GBP13.2 million, until earlier this January. The total consideration will be capped at GBP21 million.
The firm will report interim results on March 24. YouGov shares were 0.6% higher on Friday morning in London at 648.00 pence each.
By George Collard; georgecollard@alliancenews.com
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