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Hurrah.... the launch !!
But oh dear.....that dreaded phrase "over time"...... keep waiting, waiting and waiting and they can't even get the language right..
"To gain user adoption, elevate.io has initially been released as a free product and will move to a freemium model over time."
"Drain the resources and raise, drain and raise, drain and raise"
I'm sure the bird fan club will put a positive spin on it.
It is the nature of the business that it is developed over time. In fact almost all cloud based software solutions are in continuous development. Continuous development allows for continuous improvements as requested by users. Users don't want the old fashioned business model of create a package, which users buy, and are then stuck with the version they have, until they have to update it manually or at extra cost. One of the main benefits of cloud based software is it can be continuously improved without having any impact on the user, apart from the improvements the end users sees.
Come on, there is an obsession with the story and what the product can do. so what !. Bird for years has promised, promised and promised some more, award after award. so what... it's irrelant. they are making no money,losing customers, a business making no money eventually goes under and the well will eventually run dry when people realise what is actually going on here. they have very convincing mouthpieces but there is no point in having the best product if no-one wants it. If it is the best product why give it away.. it smacks of desperation to me. in my view the stategy is all wrong its.... the small tiddler from wimbledon has the best editing software for the creator economy but we are going to give it you for free, we aren't making any money by the way but we'll survive because people believe our story and it will happen......... eventually !!
SisterAct
yes..it is very,very early days ....but ..with all what is already available on the Enterprise Platform it shows what can soon be added within the elevate.io platform ..... it is there and waiting in the background ..
right now it is a pre-Easter release purely to meet IM time-target and it will be free for anyone just to explore the very basics , with few even knowing it is there, just yet
The traffic to the website though is building the SEO footprint
They are NOT giving the MAIN product away free .... at the moment it isnt loaded with all the pay features ..it is a soft opening to early lookers
post Easter is when the next update will come and it remains then to see if such things then happen .." at pace"
Today isnt really a "launch" ..... as I say an " open release" of the continuation of "early release" to meet IM target
ATB
Why would they raise £1m now. They have always been very astute at raising new capital from equity when their share price was pumped and peaked. They are absolutely brilliant at this. Raising £1m now, launching a premature beta product without the functionality and giving it away free, does not fill investors with confidence. They are going to struggle to raise the share price with hype messages only. This phase for them is now over I think. Too much of it. Its going to take real revenue growth to make a difference to the share price.
It is quite normal to release software for free for a period of time to new users, it allows the users to try it without commitment. For example see Figma, a company with a disruptive product like Blackbird which Adobe wanted to buy for $20 Billion.
" launching a premature beta product without the functionality and giving it away free, does not fill investors with confidence. "
Investors indeed need to be patient .... and await further updates of the product
The full platform is a complex piece of tech with many parts to it that interact together ...so... it is important to test how it responds to a slowly increasing number of users who are getting basic use for free as they are in affect guinea pigs testing the stability of the infrastructure parts ..as well as getting familiar with the basics on offer ...
The limited functions available as a free product also mean the users are not at this stage uploading large sizes of video ...it is all just small size uploads , so not very expensive on the processing costs
The product isn't being marketed at this stage , so there is no hype..... in time it will be the product that does the talking
The problem is that nobody has yet seen let alone used a paying version.
Poker.... investors have been patient for many many years. IM has been talking a good game for many many years, Bird have been promising for many many years and at no time have they made any money. They are only in business using other peoples money because they can't generate their own. Nice work if you can get it !!
But what actually is the investment case here......... pray tell !! Apart from the the creator economy will be worth how many million/billion in 2032 and we just need a small slice of it ??
SisterAct
There is a new Product...you either wait for it..or you dont .... what else is there to say
No one can say what the potential is at this stage ... you have to see the Product and make any judgement
I give no investment case ...
I merely give information where it is posted incorrectly in order to give anyone a better idea of what is actually happening
My posts give no investment case or suggest anyone should buy or sell shares .... I merely add information
ATB
Absolutely... that's because there is no investment case
or it is... Put your faith on our new product but everything we've done in the past few years has made no money.
A decision for us all. !!
Sisteract
If ..... this product makes money..it will not be overnight ...and as such most AIM punters will not be interested ...
I don't think you need to see the product to make any judgement. Do people really do that. !
You don't invest in a product... you invest in a company, it's directors and their ability to make money and provide a return on an investment don't you. ?
Sisteract
Do whatever you want .... I dont really care ..
ATB
Nice tree shake just now. I wonder if MM's are collecting shares.
Well I'm certainly not selling. That is my choice, but obviously not everyone's. So no advice intended.